Crushing It!: How Great Entrepreneurs Build Their Business and Influence—and How You Can, Too
Gary Vaynerchuk • knihy • tlačené
Traction: How Any Startup Can Achieve Explosive Customer Growth
Gabriel Weinberg and Justin Mares • knihy • tlačené
To sell is human
Daniel H. Pink • knihy • tlačené
Thinking, Fast and Slow
Daniel Kahneman • knihy • tlačené
https://www.martinus.sk/?uItem=278128
Steven Pressfield • knihy • tlačené
The Psychology of Selling
Brian Tracy • knihy • tlačené
The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail
Clayton M. Christensen • knihy • tlačené
The Design of Everyday Things
Don Norman • knihy • tlačené
The Copywriter's Handbook
Robert W. Bly • knihy • tlačené
The Challenger Sale: Taking Control of the Customer Conversation
Brent Adamson and Matthew Dixon • knihy • tlačené
The Brand Gap
Marty Neumeier • knihy • tlačené
The Big Short: Inside the Doomsday Machine
Michael Lewis • knihy • tlačené • e-booky
The Art of SEO
Eric Enge, Stephan Spencer, and Jessie Stricchiola • knihy • tlačené
Scientific Advertising
Claude C. Hopkins • knihy • tlačené
The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
Eric Ries • knihy • tlačené
Ogilvy on Advertising in the Digital Age
Miles Young • knihy • tlačené
Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers
Geoffrey A. Moore • knihy • tlačené
Ogilvy on Advertising
David Ogilvy • knihy • tlačené
The Tipping Point: How Little Things Can Make a Big Difference
Malcolm Gladwell • knihy • tlačené
Made to Stick: Why Some Ideas Survive and Others Die
Chip Heath and Dan Heath • knihy • tlačené