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Rebranding a product package saved the company

LinkedIn Learning
828K subscribers
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2.9K views 1 year ago #linkedin #branding #careerstory
David Simnick, co-founder of Soapbox, had a product that was failing. Watch his story about a customer interaction inspiring a rebrand that saved his business. Explore more lessons on branding: https://www.linkedin.com/learning/bra... Create a Brand Strategy https://www.linkedin.com/learning/cre... Brand Design Foundations https://www.linkedin.com/learning/bra... Brand Strategy: Management of Your Brand Reputation https://www.linkedin.com/learning/bra... 0:00 - Introduction 0:21 - Where’s the hygiene? 2:05 - An eye-opening Target trip 5:01 - Conclusion 6:37 - Credits #branding #careerstory #linkedin ...more
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Rebranding a product package saved the company
76Likes
2,958Views
2023Jun 13
David Simnick, co-founder of Soapbox, had a product that was failing. Watch his story about a customer interaction inspiring a rebrand that saved his business. Explore more lessons on branding: https://www.linkedin.com/learning/bra... Create a Brand Strategy https://www.linkedin.com/learning/cre... Brand Design Foundations https://www.linkedin.com/learning/bra... Brand Strategy: Management of Your Brand Reputation https://www.linkedin.com/learning/bra... 0:00 - Introduction 0:21 - Where’s the hygiene? 2:05 - An eye-opening Target trip 5:01 - Conclusion 6:37 - Credits #branding #careerstory #linkedin

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LinkedIn Learning

828K subscribers